Startup Strategy 101

You probably heard about Mint, the personal finance site that launched two years ago and was acquired for $170 million last month by Intuit.

The following video of Mint’s CEO Aaron Patzer’s presentation on building startups from the ground up, gives a lot of answers to questions presented to entrepreneurs launching a startup in Silicon Valley. I had to learn this stuff on the job– Aaron’s highly recommendable disclosures and advice includes:

  • Cofounders and employees
  • Incorporation
  • Financial modeling
  • Funding Rounds
  • Goals and milestones for each round
  • Handling investors

The presentation’s deck is available here .